Português (Brasil)English (United States)Español(Spanish Formal International)
Ideology

ideologiaOur business

Our business is to dress the market expectations.

Mission

Our mission is to find out the market wishes and meet them with garments, thus generating results for customers, collaborators and shareholders.

Vision

Our vision is to be a reference in the apparel business to the satisfaction of our customers, collaborators and shareholders, bearing in mind a growth rate of more than 25% per year until the year of 2012.

Values

  • Pro-activity. Pro-active people are supposed to have initiative. They stand out for their capacity to foresee situations. Be capable of transforming ideas into actions to obtain results.
  • Understand before making your move. Research, make questions, review and analyze before making your move.
    Self-discipline. Do exactly what you have committed with. Once you have made a decision, you have to comply with it faithfully. Norms and standards are there to be complied with.
  • Care for the company's assets. Take care of the company's assets as if they were yours, no matter their value.
  • Be optimistic. Optimism and actions will greatly increase your chances of success. No matter how big the obstacles are, keep always an optimistic attitude. An optimistic attitude is beneficial not only for ourselves, but also for everybody around us. After all, nobody follows a looser.
  • Respect and hear opinions. It is essential to know how to listen, understand and respect someone's point of view if you don't agree. Be polite with your colleagues.
  • Deliver proper information to the internal customer. The company's success depends on good strategies and these, in turn, depend on proper information.
  • Team work. Team working increases the self-esteem of all team members and makes all of them to share the results. Winning teams are characterized by their strength and union.
  • Results must be celebrated. Who does not celebrate milestones, will be eternally unsatisfied.